March 22, 2013
Using Video For Business Announcements
There is a lot being written about the importance of using video in business marketing and communications as well as the positive effect on website traffic. At Forest Home Media, we totally agree but with the caveat to make sure you are imparting new information in a concise manner and throw in some entertainment value for the viewer. FHM strongly recommends short, concise, informative videos. Value your viewer’s time. As the economy continues to grow
March 12, 2013
Marketing With QR Codes
What’s cool, new and different in marketing is always going to catch the attention of Forest Home Media whether it be using a Harlem Shake video to cross-promote an event or a QR code in an advertisement. However, before we suggest to a client they use their important resources for either of these, we take a strong look at the target audience. In 2011, the first Southern Living home tour in Nashville in over a
From launching our new integrated marketing business in March to ending the year preparing for the nation’s only 2013 Southern Living Idea House (with a little Vince Gill sprinkled in), it’s been a year full of blessings and here are just some of the highlights of Forest Home Media’s first year of operation. March – Integrated Marketing Firm Launch The virtual “doors” were open as Forest Home Media redefines the traditional advertising and public relations
December 17, 2012
Home Industry Market Research
Market research is an important function of having your own integrated marketing firm and definitely can be the most fun. Specializing in the home industry, this past week, Forest Home Media partners, Dana Tucker, and I headed to one of the media world meccas for us – Southern Living Magazine – and also to their latest Southern Living Idea House in Senoia, Georgia. We are preparing for the 2013 Southern Living Idea House at Fontanel
December 13, 2012
Infographics Are A Cool Marketing Tool
Infographics are a great way to take a complicated or important point and create a visual to communicate your message in a concise and clever way. Forest Home Media is working with Middle Tennessee’s only real estate company, Benchmark Realty, which allows its agents total freedom and 100% commissions. We chose to create an infographic to communicate this progressive idea to help attract new agents to this forward-thinking company. Begun in 2006 by broker Phillip